George Aspland of eVision wrote an article on “A Step By Step Guide To Effective Online Article Marketing” which was posted on Search Engine Land.
Key points to his articles:
- Submitting to article directories does not mean effective article marketing
- Write quality articles on your own site
- Make it easy for your readers to navigate on your site.
Article Link: A Step By Step Guide To Effective Online Article Marketing
Alas, another George making some good sense.