Let’s recap. We have our niche on the lower level, and created a middle tier just before we get to our authority site. We are working with Wordpress as our platform of choice to write our contents. To monetize, we’re using eBay Partner Network to create our niche site.
Well and good. The previous articles focused on our own network. This time around, let’s create an activity hub. For a start, a little bit of history.
During the early days of internet, we use single document page that are written much like a word processing document, interlink together by what is called ‘hyperlinks’. Then came the database driven pages. What it means is that web content that is displayed on the browsers are taken from stored data that is on the database server.
Previously, pages that are created for the web are being written by so called web designers. The second wave of internet paved the way for users to create their own content and use readily available snippet of codes to create a more user generated content to the user delight. And this platform is what Friendster, MySpace, etc is all about.
This 2nd generation of web is called Web 2.0. It allows the control of creating contents to any user without having to worry about what the backend platform is all about. All you need is to subscribe to the site, create a profile, make your page pretty, become part of the internet community, discuss anything that you can write about and network with other people in the world with the same like and dislike that you have.
Web 2.0 brought internet to the finger tips of anyone. This fame did not come without fault. Some unscrupulous people have use this medium to exploit the naiveness of some users, specially on MySpace. Privacy was not a big issue then, and you could almost learn and chat with anyone on the network.
What does have to do with our network? This activity is going to aid our sites to allow traffic from this activity hub to our niche sites, or mid-tier sites. There is an underlying psychology in Web 2.0 and that is ‘Relationship Building’. This is where Web 2.0 is described as a medium to establish relationship in the internet, which is know in the internet world as Social Networking. The medium of interaction is generally known as Social Media. Social Media sites are the web sites where you could network with one another. Social networking is the activity that you do on these sites.
Now that we have a fundamental understanding of Web 2.0/Social Networking/Social Media, we will tackle the different Social Media (SM) types.
We’ll take a break right here. The discussion of SM types will take a couple page by itself. We’ll reserve it for the next post.
George Manlangit
